For years, the debate has raged on: to fridge or not to fridge? Should that bottle of ketchup be nestled cozily next to the milk and eggs, or left to roam free in the pantry? It’s a question that’s divided households and sparked heated arguments at dinner parties. But now, thanks to a bold move from the folks at Heinz, the verdict is in: ketchup belongs in the fridge.
On June 27th, the official Heinz UK Twitter account dropped a bombshell that shook the condiment world to its very core. “FYI: Ketchup. goes. in. the. fridge!!!” read the tweet, accompanied by a simple graphic of a fridge door. And just like that, the age-old debate was settled.
But not everyone was ready to accept this new reality. Twitter users were quick to voice their opinions, with some arguing that cold ketchup was an affront to common decency. “Bestie no I don’t want cold ketchup,” lamented one user, while another accused Heinz of being confused about their own product. “Heinz don’t even know where their product should be stored,” they wrote.
Despite the backlash, Heinz stood firm. And it seems their stance has paid off – according to a recent poll, the majority of ketchup lovers already refrigerate their favorite condiment. So if you’re still keeping your ketchup in the pantry, it might be time to reconsider.
But why the sudden change of heart from Heinz? After all, the company has long recommended refrigerating their ketchup after opening. Well, it turns out that “natural acidity” can only do so much to keep the product shelf-stable. Refrigeration, it seems, is the key to ensuring the best possible quality.
So what are you waiting for? Grab that bottle of ketchup and give it a cozy spot in the fridge. Your burgers, hot dogs, and fries will thank you.
Sources
https://www.today.com/food/news/ketchup-fridge-debate-heinz-rcna92042
